The interpretation of the "The Belt and Road engineering machinery enterprises open strategic Tour

Previously plagued by overcapacity in the construction machinery industry is quietly ushered in the turn. On the one hand, with the The Belt and Road “ ” rapid implementation of the strategic layout, production capacity is gradually become the industry relocation new normal; ” “ on the other hand, the large state-owned enterprises reform this year is significantly accelerated, optimistic about the industry bring to enhance the efficiency of integration of industry overcapacity resolve. Many industry insiders told reporters, with the acceleration of internal and external force, the construction machinery companies is expected to achieve the performance and valuation of “ double ”, especially in the field of high-end equipment manufacturing and intelligent equipment, is expected to usher in an important opportunity for the high degree of prosperity.


To speed up the layout of overseas



Since August 2013 the state of &ldquo is proposed; The Belt and Road ” after 2014, the strategic deployment of the relevant aspects of the rapidly spreading. Whether it is after the APEC summit, or just closing of the central economic work conference will be The Belt and Road “ ” ascend to the height of the national strategy, the industry is expected to China interoperability with neighboring countries is expected to speed up infrastructure construction.
 

“ The Belt and Road ” bring great benefit in construction machinery industry welcome turnaround


Large engineering machinery enterprises as the representative of listed companies to start at “ The Belt and Road ” the planning layout. In the case of Sany, the company sources, since the beginning of 2002 to launch the internationalization strategy, then rely on the product, talent localization and focus, focus on the market of &ldquo products; double poly &rdquo strategy;, the rapid growth of international business.



Public information, from 2011 to 2013, respectively, Sany overseas sales of 3 billion 425 million yuan, $8 billion 740 million, $10 billion 874 million, an increase of 60.72%, respectively, an increase of 24.42%. Sany's current overseas sales accounted for nearly 30%, the company has put forward the goal of 50%. “ The Belt and Road ” implementation of the strategy, as many of the high-end equipment manufacturing enterprises better go out to bring new opportunities.



As one of the most important assets of enterprises, the construction machinery companies in the layout of the “ The Belt and Road ” usually in neighboring countries as the starting point, and to comply with the new features of the local business as the entrance. To Zoomlion, company executives said the day before, the company on the one hand by the acquiring company, the buyout of R & D personnel technology reserves, on the other hand, through the establishment of R & D base in Europe and the United States and the integration of domestic and foreign R & D personnel, the company quickly reached the international first-class level in technology research and development, and create a number of fusion the industry's leading environmental protection, innovative products. The company plans in the next 3-5 years, the proportion of foreign income from the current 10% to 30-40%.



In overseas layout, construction machinery enterprises with technical experience, for many years in “ Leveraging ” aspects to do. In the case of Sany, the company before the Chia Tai Group in Thailand Bangkok signed a cooperation agreement to jointly complete the market, the construction machinery market in Southeast Asia Strategic layout. Under the agreement, the two sides will be in Indonesia, Southeast Asia's largest economy to carry out cooperation in construction machinery and equipment. The Chia Tai Group in Indonesia and neighboring countries comprehensive agent of Sany mining machinery and road machinery products such as earthwork machinery equipment.



Promote the reform of the integration of



In addition to speed up the layout of “ The Belt and Road ” besides, beginning in the third Plenary Session of the 18th CPC Central Committee SOE reform in many state-owned enterprises in the rapid implementation. Outside the central level, with the relevant details of Jiangsu, Fujian and other provinces have been introduced to encourage the implementation of the merger and reorganization of the operating mechanism of the mixed ownership of the construction machinery industry has begun to surface.



Xugong Xuzhou Municipal People's government's construction machinery listed companies at the end of November, it has issued a notice, the controlling shareholder will buy Xugong Group holds 40% stake in the Xuzhou Rothe Erde Slewing Bearing Co.Ltd, lux (Xuzhou) slewing bearing Co. 40% stake in the company. For the receive high-quality assets “ mix change ” scheme, said optimism, said in the announcement, after the completion of the transaction, related transaction will strengthen the company in Xuzhou and Xuzhou Rothe Erde lux management, follow-up will not produce the same competition, will help the company build better products core engineering machinery spare parts line, is conducive to further enhance the company's profitability.



In addition, some mechanical companies are also in the transformation and upgrading of force. To bear as an example, the company had main coal mining machinery, is also trying to be increased through the implementation of the transition to intelligent. The company announced on November, intends to include Guo Xiansheng, Song Quanqi, including no more than 10 specific objects non-public offering of not more than 150 million shares, the total funds raised not more than 11.13 billion yuan to invest in oil and gas field engineering and technical services projects and industrial robots industrialization (phase I) project. Company executives have told reporters that the public will continue to accelerate the pace of transformation in the future.



Segments of the industry boom of the high



It is worth noting that, on the whole, the construction machinery as the representative of China's manufacturing industry is still in the downstream channel. In general and special equipment manufacturing industry as an example, publicly available data show that in October 2014, year-on-year growth rate than last year decreased by 9% and 5%, many industry insiders still determine manufacturing investment growth will continue to decline in 2015, the traditional low-end equipment manufacturing expansion will still slow.



“ but that doesn't mean there's no chance in the whole industry. ” CITIC Securities Related analysts said, &ldquo told reporters; with the reform of state-owned enterprises to become the main tone of the industry, on the one hand will help to enhance the efficiency of listed companies, improve the operating conditions; on the other hand can also as a platform for listed companies to inject high quality assets, improve asset securitization rate. ” the judgment, with the speed of enterprise transformation and upgrading of industrial integration, construction machinery listed companies is expected to achieve the performance and valuation of &ldquo or ”.



The analyst pointed out that the construction machinery industry is expected to occur in the field of the three small molecule boom is expected to exceed the change. First of all, China high iron construction approval and investment quota increase, and with high iron “ ” diplomatic push from the vehicle to the core components of the whole industry chain performance and new orders are expected to exceed expectations; the robot in the field of intelligent equipment industry in 2014 growth also appeared to improve, and the Internet giant in the field investment continue to overweight, the industry boom is expected to blowout; in addition, shipbuilding and other related engineering machinery industry company are expected to integrate assets of state-owned enterprise reform and military concepts, like a dragon dance “ ” feature is expected to continue.



The industrial robot as an example, since the second half of 2014, the traditional manufacturing companies to intelligent direction development significantly accelerated the pace of more than 60 listed companies through mergers and acquisitions or investment involved in automation and intelligent industry, and most get together in the integrated system. By industry experts said, although overall, foreign giants short-term technical advantages, and local enterprises are more willing to Fengeng integration in the link, but in the long run, with the ability to solve the problem of core components so as to reduce the cost of enterprises is expected to realize mass production and import substitution, integration, ontology, parts enterprises is expected to &ldquo in bloom; ”.